An exploration by Chris Quigley and Raul Lansink into open source brands / brand participation / brand co-production . . . or whatever you want to call it. We 're not quite sure what to call "it", and one of the main objectives of this blog is to discover just exactly what "it" is.
I've been wanting to write a blog for an age. And so, here it is! My blog. The idea of the blog is to write about participation. In particular e-participation. And more particularly, brand participation - as this is something from a work + general perspective, that I'm interested in. So here it is!
posted by Thesockman @ 9:18 PM
An exploration by Chris Quigley and Raul Lansink into open source brands / brand participation / brand co-production . . . or whatever you want to call it. We 're not quite sure what to call "it", and one of the main objectives of this blog is to discover just exactly what "it" is.
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